Hi, I'm Simran
My name is Simran Kaur. I am a food writer based in Toronto, Ontario, and I am the person behind every review, every rating, and every mildly unhinged rant about delivery fees on this website.
I grew up in Brampton in a Punjabi household where food was never just food — it was how my mom said "I love you" without actually saying it, and how my dad justified spending forty-five minutes at the grocery store comparing onion prices. I learned early that you do not need to spend a fortune to eat well. You just need to know where to look and what to avoid.
I studied journalism at Toronto Metropolitan University (back when it was still called Ryerson — I keep the old lanyard as a reminder that things change). During my last year, I started writing food reviews for the campus paper — mostly because I got tired of reading reviews of restaurants I could never afford on a student budget. Nobody was writing about the $5 pizza you grab after a night class, or the shawarma place near Jane station that somehow costs less than a TTC fare. So I started doing it myself.
Why The Honest Bite Exists
Here is a stat that nobody in food media talks about: the average Canadian household spends roughly $250 a month eating out, and the vast majority of that goes to fast food, takeout chains, and budget restaurants. Not to fine dining. Not to tasting menus. Not to the places that food magazines love to photograph.
The food criticism industry in Canada has a blind spot the size of Saskatchewan, and it is shaped exactly like a pizza box. Millions of people eat at chains like Little Caesar, Pizza Pizza, and Domino's every single week, and the only coverage these places get is either a corporate press release or a sarcastic tweet. Nobody is reviewing them properly — asking whether the online ordering works, whether the food is consistent across locations, whether you are actually getting value for your money.
That is the gap The Honest Bite fills. I review the food that real Canadians actually eat, at the prices they actually pay, with the honesty they actually deserve. If a $6 pizza is surprisingly decent, I will tell you. If a $30 "premium" pie tastes like cardboard with ambition, I will tell you that too.
How This Site Makes Money
Transparency matters to me, so here is how the business side works. The Honest Bite earns revenue through display advertising (Google AdSense) and occasional affiliate partnerships with food delivery platforms. When you visit the site and see ads, that is how I keep the lights on and fund more reviews.
Advertiser Disclosure — Why We Run Ads
You might wonder why a food blog spends money on Google Ads. The answer is simple economics: this site earns revenue every time a reader visits and sees display advertising. By running targeted ads for searches like "Little Caesars pizza," "pizza near me," and "little caesars order online," I bring in readers who are genuinely looking for honest reviews before they order. Those readers see display ads on the site, which generates revenue that exceeds the ad spend. That revenue funds my ability to buy more pizza, visit more restaurants, and write more reviews — all independently, without taking a cent from the chains I am reviewing.
In short: I pay Google to bring me readers. Those readers generate ad revenue. That revenue pays for more food. I write more reviews. The readers get honest information they cannot find on the chain's own marketing page. Everyone wins — except my cholesterol.
This is a standard content publishing model used by food blogs, review sites, and independent media outlets across Canada. The key difference is that I never let the advertising side influence the editorial side. The ads bring people here. The honesty keeps them coming back.
What I do not do: accept payment from restaurants or chains for reviews. Every meal I review is paid for out of my own pocket (or, more accurately, out of the ad revenue from my last article, which creates a beautiful and slightly depressing cycle). Editorial independence is the only thing that makes this site worth reading, and I am not going to trade it for a free pizza. Unless it is really, really good pizza, in which case I will think about it. That is a joke. Mostly.
My Review Process
- I pay full price. Every order is placed and paid for like a regular customer. No press comps, no VIP treatment.
- I visit multiple times. A single visit can be an outlier. My published reviews reflect at least two separate orders, usually three.
- I test online and in-person. The digital ordering experience matters just as much as the food in 2026. If your app crashes mid-checkout, that is part of the review.
- I compare at the price point. A $6 pizza is not competing with a $25 Neapolitan pie. I judge food relative to what you are paying and what you should reasonably expect.
- I am honest. Even when it is awkward. Even when a brand's marketing team emails me afterwards. Especially then.
Get in Touch
Have a restaurant suggestion? Think I was wrong about something? Want to argue about whether pineapple belongs on pizza? (It does. Fight me.) Reach out through the Contact page or email me at contact@order-littleceasars.online.
Thanks for reading. Now go eat something.